GOOGLE ADS

Attract more of the right people locally or globally at the right time.

Let Google AdWords professionals based in Glasgow, Manchester & London make your paid marketing campaigns successful

 

At PURE RAPID we manage your Google AdWords (now Google Ads) account targeting the keywords that will drive buyers to your site. Highly focused keyword research will determine the most cost-effective approach to obtaining customers who are searching for exactly what you offer.

Through the various research tools we use, we will develop effective paid search campaigns focused on meeting your target cost per sale or lead. By investing in Google AdWords, you will assist highly eager buyers in finding your site who wouldn’t necessarily find it through traditional (organic) search engine optimisation techniques.

You only pay for results.

 

No visit, no fee.

You only pay when someone clicks your ad to visit your website or calls you. In other words, when your advertising is working.

Start with any budget.

You set the budget, so your costs will depend on what you are trying to accomplish with your advertising. Some businesses spend tens of thousands of dollars a month, and others are comfortable investing several hundred.

Paid Campaign Analysis & Implementation

With an established AdWords account, we will analyze historical data to find what performs most favorably, and tailor other parts to perform in a similar fashion. We will then change bidding options, keywords, ad text, and destination links to align with our goals. The goal is to drive as many leads and/or sales as possible for the amount spent.

Conversion Tracking & ROI Analysis

Our reports show which keywords are creating leads or sales and which are not. We monitor this to be sure we are focusing on the keywords that are working best and targeting specific phrases.

Search Network Advertising

We monitor progress and engagement of your search network advertising to adjust bigs, ads, and keywords to best reflect the traffic that will engage most positively on your site.

Ad Variation & Testing

Multiple ads will be tested using A/B testing methods to determine which ads lead to the highest click-through and conversion rates. We will also develop landing pages, copy variations and test which work best.

Monthly Maintenance

All aspects of the account will be reviewed each month to determine what areas can be improved and to be sure the campaign is running smoothly. Negative keywords and changes to your keywords will constantly be made to improve results.

Our end goal is to create a campaign with a high ROI (return on investment) that allows your company to spend wisely and grow profitable month after month. The manual process of reviewing the account ensures that you’re not spending too much and your ads are always being shown in the optimal positions to convert. We’ll discover throughout our process the key for your website to be successful via PPC and grow the campaign as profitability rises. We work hand-in-hand with you and have conference calls each month to be sure we’re on the same page with goals & results.

Keyword Research for a Solid Foundation

Determining the keyword to bid on is the foundation of a successful campaign. We’ll research keywords and costs to determine which keywords have the potential to provide the best ROI.

Competitor Campaign Analysis

Understanding how your competitors are running their Google AdWords campaign can be a huge benefit. We’ll give you insight into their bids, spend and landing pages.

Campaign Creation and Ad Copy Creation

We’ll set up your AdWords campaign, create ad copy and configure all settings. Multiple ad variations will be created and modified to achieve the highest conversion rates possible.

Landing Page Design and Development

With a full in-house design and development team, we can guide you in the right direction and execute highly converting landing pages.

Detailed Reporting and Monthly Meeting

Each month we’ll provide you with a detailed report of what was done and what the plan is for the coming month. We’ll also schedule a review call with our team and yours.

DONT GET LEFT BEHIND

You can be seen by customers at the very moment that they’re searching for the things you offer.

The mobile phone in your pocket is the reality of the future, not yellow pages ads, not billboard ads, not tv ads, not radio ads, not magazine ads… Digital content through paid advertising is scalable like no other platform.

We do not want to try and sell to anyone thats unconvinced. Our market is huge, every business is a potential customer. The fact is Google Ads and social Ads work when done correctly. If you have tried Facebook Ads or Google Ads yourself and it failed, do not write advertising off. If some other agency has tried for you and failed, then they did not know what they were doing. 

We are growing local, national & international businesses worldwide through digital marketing.

Lets chat on how we can grow your business.

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