What metrics are driving your sales? We find out exactly what’s happening and not to focus on your business and brand growth potential. Are you optimising the entire consumer decision journey through insight-driven campaigns? We get to know your business, industry, customers, competitors, short and longterm objectives, and all the data points, so we understand your business just like our own. We explore strategy, conversion optimisation, funnels, hyper-targeted advertising, and content marketing ideas that will spark the interest needed to nurture your audience into buyers of your services or products. Proven testing makes campaign scaling fast, including optimal return on spend. We know how to get the most from your data with analytics that produce clear insights. Our thinking applies to any market.
We create compelling and beautiful online solutions for hundreds of new and established brands, from themes to bespoke builds. We can help you achieve your goals via a world-leading eCommerce solution that powers more than 500,000 businesses in over 175 countries. Whether it’s thanks to our stunningly designed and user-experience driven Shopify websites, innovative marketing strategies or creative use of applications and software, we let eCommerce retailers escape the ordinary and scale their businesses. Looking beyond the store build, we can help you achieve your goals with a strategy to drive traffic and convert more sales. From SEO for Shopify to Facebook Ads management, marketing automation and more, we have specialists in growing your business.
The foundation of a successful online presence starts with a great website design. Since 2012, we have designed and developed hundreds of profitable Shopify eCommerce Stores and top-ranking WordPress Websites for ambitious growing businesses and brands worldwide. From immersive shiny brochure websites, search portals for property and automotive, booking websites, and brand eCommerce stores, we build websites that make a positive impact on your bottom line. As standard, we build with search optimisation in mind to rank your website at the top of Google search results. Add our relevant top-performing digital marketing services into the mix, and we can increase that high quality targeted traffic to deliver leads consistently.
What steps is your audience taking to become a customer of your business? Running ads that send people to your website homepage only isn’t cutting it today. We start by exploring your entire customer journey, from the discovery stage to after-sales. We find weak spots and plug them with what’s needed. If your funnels are past fixing or nonexistent, we can build out new funnels and optimise the heck out of them to meet your objectives. Our funnel experts know what’s on landing pages, chatbots, and email marketing flows to deliver the high-quality leads you need that will convert into sales. We build out automation sequencing and segmentation into funnels to lighten your workload and make your sales process as seamless and efficient as possible, allowing you to do more business in less time and do it better.
The beautiful thing about Facebook advertising is that you get the opportunity to track and test everything. Already have a seasoned Facebook pixel? Great, we can help you explore new options and scale even further. Or, if you are new to Facebook ads, we can take you from building your first set of ads and campaigns with retargeting, then analyse your pixel data to pinpoint and optimise the scaling opportunities that will hit your targets. The high rate at which our Facebook Ad clients are increasing speaks volumes. In 2019, we managed multiple seven figures of client ad spend. Throughout lockdown in 2020, our client onboarding numbers and our clients’ results have continued to soar to new highs, so much so we blasted past out 12-month sales target in the first seven months of 2020! And to boot, out churn rate has never been better. Do we work with your competitors? Ask us. We work on a first-come-first-served basis. By limiting our active Facebook Ad client list to 1 business per niche and area, we remove any chance of client competitor conflict. Be quick!
Email & SMS
We help put sales on autopilot with marketing automation. Reach your customers via email, chat, SMS and more channels with automation that builds long-lasting relationships by sending personalised, relevant messages. Think higher discounts for higher-value cart abandoners or unique messaging to your first-time buyers. From revenue-generated to crucial engagement metrics, you can always keep track of how you’re doing and see which workflows work best. We can also deep-dive into stand-alone reports for each series and learn precisely how each message and channel is performing, as well as what needs improvement to drive better bottom-line results.
How is your website performing? Are you running analytics? How does your website stack up in a website audit? Do you have conversion tracking and goal tracking in place? Do you know what pages and content are driving your sales? What is your visitor tracking telling you? We give advice, and we can implement that advice for you to convert your visitors into revenue. The best place to start with SEO is an audit. You can run your audit with lots of free tools and work your way through the list of errors. Audit results may seem overwhelming, notably if you identified several areas that need work. Alternatively, we can do it for you and bring your website up to speed and make you more competitive in the search engine results pages.
Our creative team produces impactful content with brand fitting copy and product photography that helps businesses connect more effectively with their audiences. Our success is the result of substantial research and planning. We can tell your story with copy that resonates with your audience’s values and connects to their emotions to trigger your call to actions. Excellent copy generates awareness, starts meaningful conversations and helps convert audiences into leads. DIY content is worse than no content; it just sends the wrong signals. You need content so in tune and valuable to your target audience, your audience feels compelled to consume it. Sales copy that sells without the “sales” language and signals is a must for today’s consumers. We can help you establish your authority within your industry and location by translating your expertise and passion for building trust with your audience.
Helping you establish your brand identity and brand personality to embody and express your brand’s attitude and values to resonate and connect with your target audience. Our approach enhances brands by blending strategy and creativity to drive performance and solidify lasting brand recognition. What is your brand goals? How do you want your brand to be seen? Who is your perfect audience? What do you want your target audience to say about you? We can help you establish your brand’s foundation by helping you set the direction for entering your target market.
We’re ready when you are! Your business growth is right around the corner.
20 Minute Free Strategy Session
Find out if we are a good fit for each other. Our strategy session is a two-way conversation, not a sales pitch. We will ask specific questions to understand your priorities, business, budget, and objectives. No-obligations. Sound good?
We strategically combine creativity, data, and marketing to grow ambitious businesses and brands worldwide.
– We are PureRapid Digital Marketing Agency, Glasgow.