Growth Planner

PURERAPID GROWTH PLANNER

Make your next
growth move count.

Find out what extra sales would be worth, what a bigger budget would need to bring back, and which change to check first.

Built for business ownersOnline, app and in-person salesPlain-English next steps

See two worked examples before you start

SEE THE POSSIBILITIES

Two ways growth can add up.

Illustrative monthly examples. Your costs and results will differ.

DIRECT SALES

More orders. A measured investment.

A retailer moves from 120 to 150 orders, at an £80 average order value and £32 fulfilment cost per order.

Current contribution: £3,960
Planned contribution: £4,500
Change: +£540

See the example assumptions

Current media spend £1,500; planned media spend £1,800. Other marketing stays at £300. The planned period includes a £600 one-off project. Contribution is revenue less product or delivery costs, marketing and the project; fixed overheads and tax are excluded.

LEAD GENERATION

More customers. Room to grow.

A service business moves from 6 to 8 new customers, at £2,400 revenue and £900 delivery cost per customer.

Current contribution: £6,800
Planned contribution: £8,400
Change: +£1,600

See the example assumptions

30 current enquiries and 6 wins give a 20% win rate. Current media spend £1,800; planned media spend £2,400. Other marketing stays at £400. The planned period includes an £800 one-off project. Contribution excludes fixed overheads and tax.

YOUR BUSINESS. YOUR PLAN.

Start with a secure sign-in.

Use your company website and work email. We’ll send a one-time code so you can save your plan and return to it.

See what extra completed sales could be worth
Work out what extra spending needs to earn back
Save a PDF or download your figures

Available to eligible businesses using their own company domain. Personal, disposable and shared email addresses, and marketing or advertising providers, are not eligible. Eligibility checks may need review.

How we handle your information

LET’S PUT NUMBERS TO THE OPPORTUNITY

Your growth plan

Signed in as

No screenshots needed. Use figures you know; leave optional unknowns blank.

What would help your business most?

I want to…

Where do customers complete a purchase?

On our websiteOnline orders and paid subscriptionsAfter an enquiry or bookingQuotes, calls, appointments and servicesIn an app or by phoneDelivery apps, marketplaces and phone ordersIn personShops, venues, food and local businessesIn more than one placeChoose the routes that fit your business

Could you handle more sales just now?

What feels hardest just now?

Start with a period you can check.

Which period are these figures from?Use the same dates for every figure. Your what-if uses another period of the same length.

Where do your numbers come from?

Leave an optional field blank if you do not know. Enter 0 only when the answer really is zero.

Your website orders

Paid orders completed in this period

Use the order report. Include renewals only if they are part of this sales total.

Average amount per sale

After discounts and refunds. Exclude VAT if you reclaim it. For a service, use this job or period, not a hoped-for lifetime value.

What does one sale cost you to provide?

Include products or delivery work, packaging, payment and marketplace fees. Exclude advertising, rent and fixed salaries. Leave blank if unknown.

Add matching visits or enquiries (optional)

Website sessions (optional)

Not needed for the money calculation. Never mix all sales with only some visits.

Tick only if the orders above and these sessions cover the same website checkout, channels and dates. Leave unticked if orders include app, manual or subscription sales outside these sessions.

Your enquiries and customers

Completed sales or paid bookings

Use completed jobs, sales or paid bookings. Do not count the same sale again in another route.

Average amount per sale

After discounts and refunds. Exclude VAT if you reclaim it. For a service, use this job or period, not a hoped-for lifetime value.

What does one sale cost you to provide?

Include products or delivery work, packaging, payment and marketplace fees. Exclude advertising, rent and fixed salaries. Leave blank if unknown.

Add matching visits or enquiries (optional)

Enquiries (optional)

Not needed for the money calculation. Never mix all sales with only some visits.

Tick only if these are the enquiries that produced the sales above, with enough time for them to buy. This is not necessarily this month’s enquiries versus this month’s sales.

Your app, phone and marketplace orders

Completed orders

Use an app, marketplace, till or order report. Do not use clicks, app opens or phone calls as orders.

Average amount per sale

After discounts and refunds, but before app or marketplace fees. Put those fees in the cost below, once. Use the same VAT basis for sales and costs.

What does one sale cost you to provide?

Include products or delivery work, packaging, payment and marketplace fees. Exclude advertising, rent and fixed salaries. Leave blank if unknown.

Add matching visits or enquiries (optional)

Clicks to order (optional)

Not needed for the money calculation. Never mix all sales with only some visits.

Tick only if these exact clicks led to the completed orders above. Most businesses cannot match these yet, so leaving this unticked is fine.

Your in-person sales

Completed transactions or paid visits

Use till receipts, tickets or paid bookings. Count sales, not people walking past or asking for directions.

Average amount per sale

After discounts and refunds. Exclude VAT if you reclaim it. For a service, use this job or period, not a hoped-for lifetime value.

What does one sale cost you to provide?

Include products or delivery work, packaging, payment and marketplace fees. Exclude advertising, rent and fixed salaries. Leave blank if unknown.

Add matching visits or enquiries (optional)

Counted visitors (optional)

Not needed for the money calculation. Never mix all sales with only some visits.

Tick only if these visits and sales are matched to the same location and period, with at most one sale per counted visit.

Marketing costs for this same period

Advertising spend

The amount paid to ad platforms. Include all advertising behind the sales in this plan.

Other marketing costs

Agency fees, email tools and other marketing. Enter 0 if none. In a mixed plan, enter shared costs once.

Can you connect your advertising to completed sales?App and in-person sales are welcome. You do not need perfect tracking to use the planner.

Only your calculated plan is saved. Edits are not saved until you press “Show my next step”.

FROM NUMBERS TO NEXT STEPS

A clearer next step for your business.

Your result will show what extra sales could leave you, how many would pay for extra spending, and one useful thing to do next.

Tell us how customers buy
Add the figures you know
Try a change and see what it would mean

PURERAPID / YOUR GROWTH PLAN

Your next move, in numbers.

Current contribution
Planned contribution
Change in contribution

Contribution is what remains after variable delivery costs, marketing and any project investment. It is before fixed overheads and tax.

Current and planned scenario
For this period	Current	Planned

Assumptions & things to check

Your next steps

Save a PDF to share with your team. Your plan has no public link.

Growth Planner

Make your next
growth move count.

Two ways growth can add up.

More orders. A measured investment.

More customers. Room to grow.

The planner is being prepared.

Start with a secure sign-in.

Enter your sign-in code

Your growth plan

What would help your business most?

Start with a period you can check.

What would you like to test?

A clearer next step for your business.

Your next move, in numbers.

Your next steps

Let’s put your plan to work.

Growth Planner

Two ways growth can add up.

More orders. A measured investment.

More customers. Room to grow.

The planner is being prepared.

Start with a secure sign-in.

Enter your sign-in code

Your growth plan

What would help your business most?

Start with a period you can check.

What would you like to test?

A clearer next step for your business.

Your next move, in numbers.

Your next steps

Keep the momentum going.

Let’s put your plan to work.